Business model in Latin American media: A hug to globalization
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Abstract
This article analyzes the historical reality of Latin America and the media in that region. The author shows, through expert opinion, the characteristics of the media, and the business model they follow. The article also points out what is the role of the state in shaping the information market, both in the public and private media. As an example, Mexico is exposed as a paradigmatic case.
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Artículos de Investigación
Horizontes Empresariales se distribuye bajo licencia Creative Commons Atribución 4.0 Internacional (CC BY 4.0).